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Best HubSpot CRM Alternatives in 2026

Looking for something different? Here are the top alternatives to HubSpot CRM, including direct competitors and similar tools.

Why Look for HubSpot CRM Alternatives?

While HubSpot CRM is well-rated (8.8/10), it might not be the perfect fit for every team. Common reasons users switch: professional and enterprise tiers start at $800/month, creating a steep jump from the free and starter plans, email templates, sequences, and a/b testing require paid sales or marketing hub, limiting free-tier outreach capabilities. Explore the alternatives below to find the best match for your specific needs and budget.

H

HubSpot CRM

FREEMIUM
8.8(678)
Free CRM with everything you need to organize, track, and nurture leads

■ INTELLIGENCE BRIEFING — Weekly tool drops. No spam.

S

Salesforce

ENTERPRISE

Enterprise CRM platform for sales, service, and marketing automation

APPROVED
Z

Zapier

FREEMIUM

Connect your apps and automate workflows — no code required

APPROVED
O

Odoo

FREEMIUM

All-in-one business management suite for modern enterprises

APPROVED
P

Pipedrive

PAID

Easy and effective CRM built by salespeople, for salespeople

APPROVED
C

Close

PAID

CRM built for inside sales teams with calling and email built in

APPROVED
A

ActiveCampaign

PAID

Marketing automation that drives real results

APPROVED
K

Keap

PAID

All-in-one CRM, sales, and marketing automation for small businesses

APPROVED
N

Novu

FREEMIUM

The open source Inbox component and notification platform

APPROVED
C

Chatwoot

FREEMIUM

Elevate customer conversations with open-source excellence

APPROVED
M

Mautic

FREEMIUM

Open source marketing automation for everyone

APPROVED
D

Dub

FREEMIUM

Link management for modern marketing teams

ADEQUATE
Z

Zammad

FREEMIUM

Powerful helpdesk solution for streamlined customer service

ADEQUATE