VG
VENTUREGAPS
R

Recurly

PAID

Subscription management and billing platform

Handle millions of subscribers with trial management, plan upgrades, and family sharing

VG SCORE
9.5
CLOUD (SAAS)

Product Details

CompanyRecurly
HeadquartersSan Francisco, California
Founded2009
PricingPaid
DeploymentCloud (SaaS)
Learning CurveModerate
Integrations7 available

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PROS & CONS

STRENGTHS

  • Revenue optimization engine uses machine learning to reduce involuntary churn automatically
  • Supports multiple payment gateways so you can route transactions for best approval rates
  • Enterprise-grade with proven scale handling millions of subscribers for brands like Sling TV

WEAKNESSES

  • Pricing based on revenue percentage makes it expensive for high-ARPU subscription businesses
  • User interface feels dated compared to newer billing platforms built in the last few years

KEY FEATURES

Revenue Optimization

Intelligent retry schedules, card updater, and backup payment methods to recover revenue

Flexible Billing

Support for usage-based, tiered, and hybrid pricing models with proration

Multi-Gateway

Route transactions across multiple payment processors for redundancy and optimization

Analytics Dashboard

Real-time metrics on MRR, churn, LTV, and subscriber cohort analysis

WHO IS Recurly BEST FOR?

Streaming Services

Handle millions of subscribers with trial management, plan upgrades, and family sharing

B2B SaaS

Manage seat-based pricing, annual contracts, and enterprise invoicing requirements

INTEGRATIONS

StripeBraintreeAdyenSalesforceNetSuiteAvalaraSegment

TECHNICAL DETAILS

LEARNING CURVE
MODERATE — FEW HOURS

FIELD REPORTS (0)

No field reports yet. Be the first to review Recurly.

DOSSIER

COMPANY
Recurly
HQ
San Francisco, California
FOUNDED
2009
LAST VERIFIED MAR 27, 2026

FILED UNDER

PRICING MODEL

BEST FOR

Streaming ServicesB2B SaaS

FINAL ASSESSMENT

APPROVED — WORTH YOUR MONEY